fbpx
0
Find Your Clear Vision Podcast

What is a Personal Brand Strategy and How to Do It, Episode 51

Today I’m not only sharing what a personal brand strategy is but also how to do it. This includes the following topics: two things you need to create a personal brand strategy, limiting beliefs that get in the way, and a challenge that I’m giving you to take on this month.

A strategy is how to get from point A to point B. In terms of personal branding and building your thought leadership, point A is today, and point B is the impact you want to make with your audience.

The ultimate goal of a business brand strategy is to create a consistent brand experience for customers and clients across all of the brand touchpoints.

Showing up consistently in front of your target audience is vital to building a personal brand strategy or thought leadership platform. Studies show that you need to be “seen” by your target audience between 20-40 times.

Listen to Episode 35 to learn what the “Know, Like and Trust Factor” is and how to use it to build your personal brand strategy.

Your challenge, should you choose to accept it, is to set an intention for one piece of branded communication targeted directly at your audience. Maybe it’s a thank you note, a personalized video, or choosing your signature color for your social media posts.

 

 

Get on the list! Be the first to know about my free masterclasses and get your weekly dose of inspiration and motivation.

Have a question you’d like answered on the pod? Ask me on my website.

Ready to start your creative mindset and personal brand journey? Book your first session.

Connect with me on Instagram.

Lisa Guillot, PCC, is a certified transformational mindset coach and personal branding expert. She coaches entrepreneurs and professionals to bring more creativity and agency to their life and career. Lisa blends creativity, design thinking, and neuroscience to unlock what’s next for her clients and build their personal and professional brand. Learn more about Lisa’s Clear Vision U program.

 


Find Your Clear Vision Podcast on Apple Podcasts

Join Lisa every week on  Apple Podcasts or Spotify. If you are feeling extra luminous, please rate and review Find Your Clear Vision on Apple Podcasts. Lisa reads all of the reviews and so appreciates the 5-bright stars. 

Maybe something Lisa talked about sparked an idea in you, or maybe you are ready to start your transformational journey. If so, you can connect with Lisa here.

Find Your Clear Vision on Apple Podcasts

Find Your Clear Vision on Spotify

 

You Might Also Like...