You know your brand exists beyond your computer screen, right? Sure you do, because I've told you time and again, your brand is much more than a logo and colors, it's about the commitment you make to yourself and your audience every day.
But when it
As an entrepreneur I find myself going down a one-person rabbit hole that looks like this:
What should I do?
How should I do it?
What if I did this? Or that?
My go-to magic 8-ball for getting a grip on the answers is to ask my fellow
If you’re reading this, that means you’ve may have identified with at least one of the five signs that your brand is in need of a branding refresh, but if you haven’t read my recommendations, go here first.
A refresh encompasses a tweak or two in
Whether you’re a creature of habit or a person who hates routine, we all need change.
It’s why we add sun-kissed highlights to brighten up our look in the summer. It’s why we switch up our lipstick color to reflect our mood, or buy a new
Months ago we read a great article by Orbit Media about the importance of having super fans for your business, we embraced their final tip - to actually read the article backwards and learn how to be a super fan. "It's a fun way to get
I was tickled pink when Vana Chupp of Le Papier Studio asked me to do an online video series about how to run a successful online business.
She = Savvy online product boutique owner with tons of street cred and adoring followers.
Me = 15+ years branding online