Does this sound like you?

You’re committed to being and doing your absolute best.

You’re driven… Self-motivated.

And you’re ready for the next chapter even if you don’t know what that is… Yet.

You’re in the right place.

You’re experienced and sophisticated in your field… And while there are a number of things you’d like to work on…

Your game is so much bigger than the others around you… That you’re holding yourself back.

There’s a little part of you that’s scared of your dreams… You don’t see how much you’re keeping yourself from what’s possible.

That bright line between your personal and professional life makes it difficult to see how the two are interconnected.

You are a visionary and a leader.

I’ll help you leave your legacy.

What sets me apart from other coaches is my combination of design thinking + brand strategy.

Then being able to apply that to life and leadership coaching. It’s a unique blended viewpoint that gives me the ability to expand the possibilities for my clients… Even when they can’t see it for themselves.

It’s a superpower that creates life, jobs and career changes.

Let me introduce myself

At my core, I’m a lover of vibrant color, radiant energy, bright sunshine, my fun-loving family, Bob Dylan circa 1960 and Missy Elliot circa, anytime.

I’m passionate about real conversations with laser focus. My life’s commitment is to help women take action to create their life with purpose. Whether that is in your career, business, personal or professional brand, or self-expression, my intention is to help you find your true voice and use it.

I’m an entrepreneur. In 2009 I started my first business, Step Brightly. Step Brightly is a brand strategy studio that helps CEOs create and execute their brand with purpose. Together with my clients, I create brands with intention, impact and long-term success.

I’m a life and leadership coach. As a professionally trained life and leadership coach, my intention is to create the space for you to explore all kinds of possibilities, set intentions, and then get into action. I am trained to listen at an extraordinarily deep level, add that to my design thinking and together we will bring heart, soul, and action to every conversation.

I’m a wife and mother. I have my own life experience to share. I’ve traveled the world, made my share of mistakes and learned how to be vulnerable in the face of my biggest fears. I’m married to an architect who is ridiculously handsome and have four kids, two of which are my step kids, whom I adore with all my heart.

Does this sound like you?

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Professional Details

Lisa Guillot is a transformational leadership coach in Chicago and beyond. Dubbed a branding expert by the Chicago Tribune, Lisa brings heart, soul, and action to every conversation. She works with motivated entrepreneurs and executives through deep one-on-one coaching and workshop settings. In addition to her coaching practice, Be Bright Lisa, she is the founder of Step Brightly, a boutique brand consultancy, and co-founder of Forth Chicago a women’s entrepreneurial community.

Lisa’s branding experience includes working with Crate & Barrel, Paper Source, Pottery Barn Kids, The Gap, and Sephora which has given her the opportunity share deep brand strategy and creative expertise ranging from lifestyle branding to tech-related industries.

Lisa received degrees from the University of San Francisco and the Academy of Art University. She is a trained Accomplishment Life and Leadership Coach, and is affiliated with the International Coaching Federation.

Lisa’s passion is community building. Lisa is on the American Marketing Associations Practitioner’s Council and has served on the board of directors for AIGA Chicago and.

Her work has been featured in numerous design publications and lifestyle blogs including the Chicago Tribune, Pure Wow, Apartment Therapy, West Elm, Rue Daily, Chicago Inno and HOW Publications.

What I know

You can have a life that you love and loves you back.

  • perfection isn’t real
  • look for wonder and delight in everyday moments
  • it really does take a village
  • human beings are at the heart of every good decision
  • coming from your true self is so powerful
  • music is God’s gift to us
  • busy is over glorified
  • you have a choice
  • it’s ok to say no
  • the opposite of love isn’t hate, it’s fear
  • my mom always says, ““It’s called work, it’s not called party for a reason.”
  • but I love a good dance party